Boston law firm tries to woo recruits with video
Law firms not only have to fend for themselves while protecting their clients, but also emerge victorious in the job markets, enticing the best of talents available in the market. Though the top-drawer names would like to adopt easy means by letting money do all the talking, other small fries have to use wit to outsmart big fishes in the race and get their share in the talent pool. These baits, in the form of smart ads and intelligent videos, strategically pinpoint advantages of working in a close atmosphere on a personal basis in a small firm versus the disadvantages of getting lost in the crowd of associates in a big law firm. One such innovative video woos jobseekers to Boston-based Choate, Hall & Stewart, LLP
, where the career section on its website uses an array of videos, both entertaining and direct. The firm has also put up video interviews of its summer associates. A prominent national law firm, Choate Hall is recognized for its practices in private equity, business and technology, litigation, intellectual property, wealth management, and insurance.McKenna Long fortifies practice areas with nine professionals
The firm added Mark Geraghty as partner and Penny Cobey as of counsel to its Los Angeles office. Geraghty has joined the litigation practice, while Cobey has joined the real estate and finance practice. Denise Trujillo has joined the Washington, DC, office as a corporate partner in its employee benefits and executive compensation group and Theodore Van Der Meid has joined the same office as of counsel in the political law practice.
International law firm McKenna Long has more than 400 lawyers and public policy advisors in its offices spread across the globe. Its attorneys offer clients advice on a diverse range of practice areas, including transactional, litigation, and regulatory matters.
BIZARRE NEWS
Ambient's smart umbrella forecasts rain
No more will the odd unpredictable summer rain drench you willy-nilly. Thanks to some smart devices created by a U.S. company. Ambient Devices, a specialist in integration Internet information into everyday products, has developed an umbrella, which will not only keep people dry when it rains, it will also tell you when to stay indoors! The special umbrella, which is battery operated, has a built-in radio receiver in its handle that receives weather data from Accuweather.com for 150 U.S. locations through a proprietary wireless network. The umbrella's handle lights up when the weather forecast predicts possibility of rain in the next 12 hours. Wait, that's not all. The handle will also inform of the intensity to expect. If the handle blinks in soft, intermittent pulses, expect light rain. If the blinking is in an intensely rapid pattern, know that there's a thunderstorm brewing in the vicinity. The umbrella goes on sale this week in the United States for about $140 and can be activated through a customer service phone line.
