Legal Staff Marketing in Minneapolis, MN

Law Firm

Minneapolis, MN

Legal Staff Marketing in Minneapolis, MN

Legal Staff

7-10 yrs required

No

Job Title: Senior Manager of Business Intelligence

Job Responsibilities:

1. Business Intelligence Development & Deployment:
- Lead efforts to collect, standardize, and catalog critical business intelligence supporting marketing and business development strategies.
- Manage experience data related to matters handled, jurisdictional nuances, sector-specific insights, and industry expertise.
- Oversee relationship intelligence, including Who-Knows-Whom, client and prospect contacts, referral sources, judges, alumni, and opposing/co-counsel connections.
- Track professional accolades, such as rankings, awards, and specialized educational credentials.
- Analyze industry trend data relevant to client business challenges and opportunities.
- Conduct white space analyses to identify growth opportunities across practices and client portfolios.
- Design and implement scalable systems and repositories to organize, maintain, and surface business intelligence efficiently across platforms.
- Ensure data integrity, consistency, and accessibility across marketing and business development initiatives.

2. Performance Analytics & Strategic Insights:
- Analyze business intelligence data to generate actionable insights that drive client development, marketing campaigns, and firm strategy.
- Utilize models and forecasting techniques to anticipate market trends and business opportunities.
- Build and maintain dynamic reporting dashboards and intelligence briefs.

3. Operational Excellence & Process Optimization:
- Streamline and optimize the use of marketing technologies and systems supporting business intelligence, marketing automation, and relationship management.
- Partner with marketing leadership and cross-functional teams to enhance the effectiveness of tools and workflows that support strategic objectives.
- Identify gaps in current processes and proactively lead initiatives to build sustainable, efficient solutions.

4. Leadership, Collaboration & Change Management:
- Act as a trusted strategic advisor to senior marketing and business development leadership, offering insights that directly support client service and growth objectives.
- Foster a data-driven, intelligence-first mindset within the marketing team and across the firm.
- Draft and disseminate communications around new processes, platforms, and intelligence resources to ensure widespread adoption and impact.

5. Cross-Functional and Adaptive Leadership:
- Collaborate closely with partners, attorneys, marketing and business development colleagues, and operational teams to ensure intelligence initiatives are aligned with firm priorities.
- Take on cross-functional leadership roles in projects involving marketing technology, client development initiatives, and operational optimization.

Education and Experience Information:

- 7–10 years of experience in business intelligence, marketing technology/operations, or strategic project management, preferably in a professional services environment.
- Demonstrated expertise in collecting, analyzing, and operationalizing complex business and relationship data.
- Strong experience with CRM, marketing technology, and business intelligence tools.
- Advanced Excel and Power BI skills.
- Understanding of predictive analytics, data modeling, and market analysis techniques.
- Exceptional ability to manage multiple complex initiatives, prioritize deadlines, and drive strategic execution.
- Strong interpersonal and relationship-building skills, with proven success collaborating with senior leadership and cross-functional teams.
- Excellent written and verbal communication skills, with the ability to distill complex concepts into clear, actionable messaging.
- Highly organized, detail-oriented, and capable of building efficient, scalable systems.
- Bachelor’s degree in Marketing, Business Administration, Analytics, or a related field strongly preferred.

Salary Information:

- Chicago applicant salary benchmark: $150,000 - $180,000 commensurate on experience.
- NYC applicant salary benchmark: $150,000 - $180,000 commensurate on experience.
- Washington . applicant salary benchmark: $150,000 - $180,000 commensurate on experience.
- Los Angeles applicant salary benchmark: $150,000 - $180,000 commensurate on experience.

Equal Employment Opportunity and Diversity Statement:

Law firm is committed to equal employment opportunity in both principle and as a matter of policy. We will recruit, hire, train, promote, compensate, and provide benefits to all applicants and employees without regard to ancestry, sex, race, color, ethnicity, national origin, gender, age, religion, religious creed, mental and/or physical disability, medical condition, military and/or veteran’s status, genetic information, marital status, sexual orientation, gender identity and/or expression, or any other basis protected by applicable federal, state, and local laws. This policy applies to all recruiting, hiring, promotions, upgrades, layoffs, compensation, benefits, terminations, and all other privileges, terms, and conditions of employment. The firm complies fully with all federal, state, and local equal employment opportunity laws.

May 16, 2025
May 13, 2025
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