Responsibilities:
- Lead and manage the marketing and business development team, providing vision and direction to drive firmwide growth and success.
- Collaborate with firm leadership on strategic planning and initiatives.
- Develop and implement marketing strategies, tactics, and procedures using data-driven insights.
- Oversee the marketing budget and allocate resources effectively to maximize ROI.
- Drive the implementation of the firm’s strategic business development plan, focusing on cross-selling, client retention and growth, and lateral integration efforts.
- Create and implement actionable business development plans for offices, practices, and industries.
- Foster collaboration with other administrative departments to support client growth initiatives.
- Develop a cohesive brand strategy that positions the firm as an elite mid-market firm and differentiates it from competitors.
- Lead the firm’s digital marketing strategy, ensuring alignment with overall business objectives and brand positioning.
- Oversee the development and management of the firm’s website, content strategy, and analytics.
- Stay ahead of digital marketing trends and evaluate new tools and technologies to enhance the firm’s online presence and competitive positioning.
- Plan and execute high-caliber internal and external events.
- Manage vendor relationships for marketing tools and systems.
- Provide leadership that establishes credibility with firm leaders, attorneys, staff, and clients.
Qualifications:
- Minimum of 10 years of experience in professional services and/or legal marketing.
- Extensive experience leading a team of marketing and business development professionals.
- Strong executive presence and ability to translate vision into action.
- Familiarity with marketplace trends and ability to implement innovative solutions and improvements.
- Strong work ethic and flexibility to travel to other firm offices as needed.
- Bachelor’s degree required.
H1: Join the Leadership Team at a National Law Firm as the Chief Marketing & Business Development Officer
H2: Drive Growth and Success for the Firm with Your Strategic Marketing and Business Development Skills
H2: Responsibilities of the Chief Marketing & Business Development Officer
- Lead and manage the marketing and business development team
- Collaborate with firm leadership on strategic planning and initiatives
- Develop and implement marketing strategies using data-driven insights
- Drive the implementation of the firm’s strategic business development plan
- Foster collaboration with other administrative departments
- Develop a cohesive brand strategy for the firm
- Lead the firm’s digital marketing strategy
- Oversee the development and management of the firm’s website
- Plan and execute high-caliber internal and external events
- Manage vendor relationships for marketing tools and systems
- Provide leadership to establish credibility with firm leaders, attorneys, staff, and clients
H2: Qualifications for the Chief Marketing & Business Development Officer
- Minimum of 10 years of experience in professional services and/or legal marketing
- Extensive experience leading a team of marketing and business development professionals
- Strong executive presence and ability to translate vision into action
- Familiarity with marketplace trends and ability to implement innovative solutions and improvements
- Strong work ethic and flexibility to travel to other firm offices as needed
- Bachelor’s degree required
H2: Join a Growing Firm and Make a Significant Impact as the Chief Marketing & Business Development Officer
H2: Benefits of Working at Hinshaw & Culbertson LLP
- Competitive salary range of $300K - $375K annually
- Hybrid workplace offering work-life balance
- Comprehensive benefits package including medical, dental, vision, life insurance, and 401(k)
- Opportunity to contribute to the firm’s ongoing success and growth
- Inclusive and diverse workplace culture
H2: How to Apply
- Submit your resume for consideration
- Only selected candidates will be contacted for an interview
H2: Equal Opportunity Employer
Hinshaw & Culbertson LLP is an Equal Opportunity Employer (EOE/AA) and is committed to fostering an inclusive and diverse workplace. Employment practices are based on qualifications and not discriminatory factors such as age, race, color, religion, gender, sexual orientation, gender identity, national origin, veteran, or disability status.
