Legal Staff Marketing in San Francisco, CA

Law Firm

San Francisco, CA

Legal Staff Marketing in San Francisco, CA

Legal Staff

1-3 yrs required

No

Job Title: Business Development Coordinator, California Offices

Job Responsibilities:

Firm Profiling and Events:
- Collaborate with the Associate Director of Business Development for the California offices, the North America Client team, industry and practice groups, events team, and others to develop, organize, coordinate, and execute seminars, receptions, and special events in the California markets.
- Manage critical dates and timelines for local events and sponsorships.
- Draft and monitor all internal and external communications for programs, liaising with the North America Communications team.
- Oversee the maintenance of the office's client mailing list.
- Draft and manage the California office newsletter, the West Coast Connect, including reaching out to attorneys for content, editing as needed, and distributing on a bi-weekly basis.

Business Development:
- Support the offices by collaborating with colleagues on the North American Business Development team to develop cross-selling opportunities and implement strategies to capture those opportunities.
- Work as part of a project team on strategic projects/marketing opportunities as identified by the California office management committee.

Client Relationship Management:
- Work with the North America Client team and the Senior Business Development Manager for the California offices, supporting strategic client development projects.
- Provide overall support for activities that focus on target clients in the California market and integrate these where possible with North America programs.
- Conduct client research, including research on firm-specific information such as billings, matters, and relevant timekeepers.
- Update client information in BakerCI to keep client information up to date and include relevant information regarding meetings, events, and client listening feedback.

Marketing Collateral:
- Develop and maintain marketing collateral where necessary.
- Update firm information and relevant capability statements concerning the office, including those appearing on the firm’s external website.
- Obtain and verify that information is readily available for use in directory submissions, marketing materials, CVs, and proposals.

Proposals:
- Work with the North America Proposals team, providing input into the development of proposals, including collecting relevant content such as practice area descriptions and case lists.

External Engagements:
- Work with the Associate Director of Business Development for the California offices to evaluate key sponsorships and networking opportunities with professional organizations and associations in the local market.
- Coordinate deliverables associated with office-identified key sponsorships.
- Leverage the firm’s involvement to strengthen client relationships and create client and attorney connections across the organizations.

Brand Management:
- Ensure the firm’s brand and that of the office are maintained, and implement the various activities supporting the brand of the firm and that of the office.
- Create advertisements as required in support of the firm’s charitable activities and sponsorships.

Budget Management:
- Develop business cases for budget requests based on business planning and be aware of the budget available from both regional and global sources.
- Monitor annual budget expenditures for the office and seek funding from global and regional sources where appropriate.
- Other duties as assigned to develop and drive the North America regional strategy.

Education and Experience Information:

- An undergraduate degree in Communications or Marketing preferred, or equivalent work experience.
- Some marketing experience in a large and dynamic organization, preferably in a professional services environment, and with partners/senior executives.
- Strong judgment and ability to make well-reasoned, independent decisions.
- Excellent written and verbal communication skills; strong reporting skills.
- Good understanding of strategic market communications and issues.
- Comfortable working across multiple cultures and time zones in a matrix organization.
- Self-motivated with strong interpersonal skills, including a pleasant nature, and demonstrated ability to work with a team and independently.
- Strong organizational skills and demonstrated capacity to successfully manage multiple projects and deadlines.
- Flexible to travel frequently to meetings and events, and work long hours during peak training and meeting periods.
- Familiar with the internet and web-based platforms.
- Strong computer skills (including MS Word, Excel, PowerPoint, Adobe Acrobat, InDesign/Pagemaker, or similar).
- High level of energy and persistence, and a good understanding of the importance of delivering exceptional customer service to clients.

Salary Information:

This position is bonus eligible and includes benefits such as medical, dental, vision, and 401(k) based on the number of hours worked. The US base compensation for this position is expected to be to per hour if located in an office in the state of California. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.

California Notice: The law firm will consider for employment all qualified applicants, including those with criminal histories (arrest and conviction records), in a manner consistent with the requirements of applicable state and local laws.