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Litigation - Insurance
Agency Sales and Marketing Consultant - Lawyer's Professional Liability The candidate will help develop and execute marketing program and initiatives including overall marketing strategy and management of marketing budget. Acquire a deep understanding of LPL market and competition. Grow new business and renewal retention through effective marketing. Work with marketing to create content and messaging for website for maximum website traffic. Coordinate the design and execution of all marketing collateral, including completion of all necessary marketing and legal reviews. Coordinate and execute social media initiatives to grow our brand and business. Coordinate and execute content marketing, including layout and formatting, managing mailing lists, soliciting content, printing and distribution. Work collaboratively with risk management attorneys to utilize risk management content in marketing collateral. Develop positive, collaborative relationships with distribution partners and Market Managers. Respond to individual marketing inquiries from distribution partners and legal organizations. Facilitate the development and execution of marketing strategies for program business, e.g. the Arkansas Bar Association program. Comply with insurance regulations related to marketing and sales; insure Attorney compliance. Participate on teams for special projects or initiatives. Should preferably have Bachelor's degree in marketing or equivalent area. Should have proven ability to work on a team or operate independently. Proven marketing abilities including creation of both design and content is must.
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