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Intellectual Property - General Attorney / Marketing Law Attorney in El Segundo, CA

Beyond Meat Nov 01,2021 Jan 15,2021 Location El Segundo CA
This job is expired...

In-House

Attorney

Intellectual Property - General

10-12 yrs required

Profile

Corporate Counsel - IP, Marketing & Brand Management Duties: Provide legal counsel on intellectual property matters, claim substantiation, truth-in-advertising, regulatory compliance, product naming, social media, endorsements, marketing, right of publicity, FTC and FDA compliance, and food and packaging labeling claims. Manage global trademark, copyright, and domain name portfolios in a cost efficient and responsible manner. Set budgets and formulate brand protection strategies. Conduct and analyze trademark clearance searches and provide opinions on availability and risk. Educate company employees on proper trademark usage and create user guides, company policies, brand guidelines, and training materials. Formulate and implement brand monitoring strategy for social media, the internet, and other digital platforms to detect unauthorized trademark and copyright use. Submit take-down requests and manage cease and desist matters as issues arise. Manage trademark, copyright, domain name, and advertising related proceedings, engage and oversee outside counsel as necessary. Respond to government agencies, complaints, and other inquiries related to marketing and advertising. Review marketing campaigns from conception through execution. Review and negotiate marketing, license, sponsorship, charitable donation, endorsement, brand ambassador, prize provider, and promotional agreements. Provide risk assessments and creative commercial solutions to support business objectives.

Qualification and Experience

Qualifications: JD Degree from an accredited law school with strong academic credentials. Admission in good standing to a state bar, preferably California. 10-12 years of experience in trademark, intellectually property, advertising, and regulatory compliance matters.

Company info