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Senior Writer, Legal Professional Blogs The candidate will develop legal professionals blog posts reporting on news and related legal information of interest to legal professional audiences, in collaboration with an editor, including, tracking legal news and developments in multiple court jurisdictions on a daily basis, using multiple information sources, and independently selecting appropriate news stories and topics for legal professional blog coverage; issue spotting and developing previously unexplored legal angles or topics in current news stories; creating informational content in the areas of legal technology, small firm management tips and techniques, in house counsel news and information, and legal lifestyle news and information for legal professional audiences at a national level; and creating state and federal jurisdiction-based news and information content in the areas of case law development, court news, court rules, legal ethics and CLE compliance, and legal lifestyle for legal professional audiences and a jurisdictional level. Will assist editor in mentoring and training new writers, blog production and editing tasks, as needed, including topic sourcing, copyediting, metrics analysis and database maintenance. Work with FindLaw Proprietary Sites Team to optimize blog posts using best practices in tagging, keyword usage, headline creation, well-formed HTML, content optimization and basic SEO. Track blog post performance using multiple measures (e.g., traffic, syndication, conversion) and use performance measures to constantly refine posting style and improve post performance.
Qualification and Experience
The candidate should have Bachelor’s Degree. JD degree required. Current Bar membership and professional legal practice experience a plus. Excellent writing and reporting skills, with ability to write in a conversational tone and demonstrated ability to successfully write for the web is required. Mastery of high-volume, deadline-driven writing with the ability to turn out a developed, legally and factually accurate, 350 word blog post in under 60 minutes is required. Intermediate understanding of HTML and SEO is required. 2+ years of professional blogging or online media experience required. Internet savvy with experience using social media tools such as blogs, message boards, social networks, microblogging, social bookmarking and/or social sharing is required.
Req #: JREQ099192. Send resume, cover letter and writing sample.
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