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Learn from legal expert, Harrison Barnes
Don’t just take it from us
By Harrison Barnes
First, we only do law firm placements and have not diluted this important fundamental by having several different and diverting focuses at any one time. When an attorney approaches us, they are dealing with experts because we work with and study the same law firms day in and day out. By geographically segmenting our efforts, we have assured that each recruiter in every area we serve has the best possible understanding of their law firm clients. We have made the decision not to do in-house placements because we know that in-house placements will only serve to widely disperse our efforts without making us an expert in anything. This strategy has also allowed us to emerge as the search firm with the most law firm positions in the world. This is something the market notices, and it attracts a great deal of candidates. Second, we stress an extremely high-quality work product. No search firm produces a better work product than us. The quality of our work product is communicated to the firms when they review our submissions. It also allows us to consistently learn more about candidates–and the market in general–than our competitors do. In addition, by producing such an outstanding work product, the firms we are dealing with take our efforts seriously. Every day, our recruiters are being pushed to produce a better and better work product. Third, through our website, we communicate a great deal of information. (See the BCG Cover Letter Guide as an example of this) This communication draws traffic to our site and establishes us as experts in our chosen field. Our website is probably the most widely viewed website in the permanent law firm placement field in the world. Click to view a list of our articles. Fourth, we use technology in radical ways that is years ahead of our competition. Through mass email, the distribution of our jobs to thousands of subscribers each day, sophisticated website monitoring, the personal response we provide to each resume we receive and more, we are consistently communicating with a greater and greater audience. By building a substantial community of people who are aware of our abilities, we are reinforcing the message that we are better than our competition hundreds of times each day. Click here to read more about the technology we use at BCG Attorney Search. Fifth, we have a super group of people who are committed to our mission and communicate our mission to everyone in this organization and the outside world. By consistently communicating our mission and unique organizational goals and differences, we are spreading the word that we are, in fact, much better than our competition.
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Click here to contact Harrison