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Carrot Peelers, Sales, Personality and Your Job Search
Law Firm
Attorney
Corporate
Litigation - Foreclosure (Lender-side)
Min 4 yrs required
Business Development and Marketing Manager - Corporate The candidate will serve as a business development and marketing liaison to the Merger and Acquisition and Private Equity practices. Will work directly with the partners in the groups (across various offices worldwide) to develop and execute clear strategies and business plans, and manage an aligned range of marketing campaigns, programs/events, communications and key account activity. Projects may include: securing panel and other appointments through the submission of written proposals/pitches; assisting in the maintenance of business development and marketing collateral for the group (including experience databases); monitoring progress against planned priorities; directory submissions and improving the profile of the practices and developing strategy for participation in or planning of major events. Take an active role in learning about these and other practices and developing the groups’ and the firm’s internal knowledge about its clients and business in order to foster cross-selling. Consult with Practice Area Team (PAT) leaders and key partners on development and coordination of marketing and client development plans for the group and individual lawyers within the PAT. Attend and contributes to PAT meetings and planning sessions. Track and analyze practice initiatives and how those initiatives impact the group's budget and to provide evaluation of past initiatives to determine if there is sufficient ROI to repeat those initiatives. Evaluate the viability and probability of the development of business prospects and cross-marketing efforts of the practice groups. Manage, develop and refine processes and procedures relating to the Practices’ business development "infrastructure†(e.g., written collateral; database/matter lists; contact lists; opportunity tracking; etc.). Maintains an acute level of quality control to ensure that all marketing collateral, communications, deal lists, etc. are consistent, error-free, and up to date. Ensures processes are efficient and the best possible use is made of available technology and other resources. Coordinate with the Market Intelligence team to conduct industry and client research to aid in practice development initiatives. Facilitate the planning, implementation and follow-up of new business or cross-marketing opportunities. Serve as lead project manager for RFPs and pitches, both for the primary practices and other groups, as necessary. Spearhead briefing discussions to propose and/or understand the opportunity. Write new business proposals and produces targeted, tailored responses to RFIs/ RFPs. Serve as advisor in preparing and rehearsing pitch teams. Support follow-up and debrief activities post-pitch and report them back to firm. Lead practice areas’ submissions of rankings, surveys, league tables and other ratings information. Work with Regional Marketing teams to hold firm sponsored and other co-hosted programs and events. Coordinate with Communication team on PR opportunities. Recommend and facilitates the involvement of firm lawyers in professional organizations that will enhance the visibility of the lawyers and the firm in global and industry platforms. Coordinate with Communications team on thought leadership pieces and leveraging social media platforms. Participate in hiring, managing and developing junior members for team. Oversee daily operations and reviews staff work. Manage professional development of staff goal setting, coaching and training. Prepare annual performance appraisals and provide timely performance feedback on performance. MBA or JD degree a considerable is plus. A Bachelor's degree from an accredited four year college or university, preferably in business or similar field. Should have 8+ years of professional experience with 4+ years of experience in law firms (especially in the practices listed above) and/or strategic planning, sales, market assessment or positioning in financial services industry or other professional services industry. Excellent writing and proofreading skills is needed. Proficiency in Microsoft Word, PPT and Excel is advantageous.
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