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Learn from legal expert, Harrison Barnes
Don’t just take it from us
By Harrison Barnes, CEO and Founder - BCG Attorney Search
There are lots of stories prevailing in the job market about law school graduates being unable to find a job as an attorney. Instead of pointing at law graduates for the above issue, it is time for recruitment firms to re-evaluate and find out the effectiveness of their attorney job posting. Are they helping you find the apt legal job seekers? Are they compelling? Are they drawing the right qualified talent for your position? Whether your firm or company has few job openings or even hundreds, the same assessment points can help ascertain the effectiveness of your legal job postings. Here are some tips to keep in mind: Tip #1: An Easy Way to Find Job Post To improve the impact of legal job postings, recruitment firms need to include relevant keywords in the posts that candidates enter in the job search engines. This will increase the potential of the job posting to show up in the search listings. Those keywords should be added in the job title, description, benefits and industry. In order to find effective keywords, enter phrases that qualified candidates are likely to search, into the online keyword search tools. The results will determine the competition, the global searches, and will provide a wide range of additional keyword phrases. Tip #2: Speak to the Candidates Law Job posting is a recruiter's introduction to the legal job seekers. Candidates form an outlook of the recruiter who creates the posting. It is imperative to make a positive impression. A simple way to execute this is by publishing an attorney job post that clearly shows that you understand the opening. Select the right job seekers and speak the language they want to hear. Talk with qualified professionals and make it clear that you are handling the complete hiring process. Professional law practitioners know the job requirements. Since they already have a job in-hand, they like to hear why they should work for your organization and not your competition. The approach needs variation depending on the candidate level, and to achieve profitable results you need to put considerable thoughts in the strategy, well-before initializing the execution process. As we all know, professionals DO read legal job postings! Tip #3: Formatting Matters